Art Director - Brand, Editorial,, Digital, Print

Sportico significantly enhanced brand visibility and trust in the sports media landscape by expanding its viewership and subscriber base through integrated marketing, print, digital, events, and partnerships with key industry leaders. This growth ensured financial sustainability through a paid subscription model and earned favorable feedback, positioning Sportico as a valuable resource within the sports industry. I played a key role in solidifying the team, educating stakeholders on industry trends, and establishing brand standards that set us apart from competitors while maintaining our connection to the broader sports media family.